'A fox is not just a fox'

'A fox is not just a fox'
27 March 2020

"I want to remember the times when a wooden fox is not only a wooden fox". With these words our Italian client Barbara decided not to cancel her order when it turned out that it cannot be shipped because of COVID-19. "The Arrival of your fox will show that things are getting better and your fox will remember me this special time when we're all connected..."

We were so touched by the letter of Barbara, that we decide to add to every order made during the #coronavirusepidemy, the Nordic fox as a symbol. A message that Barbara enclosed when she couldn't receive her wooden toy. The pendant will show us that we are all connected and when it disappeared we will all know that things are getting better and the fox will stay as a memory of special times.Times when "a wooden fox is not only a wooden fox."